AI-Powered Medical Consultation Transcription App
AI-Powered Medical Consultation Transcription App
As Co-founder, CMO, and Head of Design, I led Doctorflow from concept to its current stage, driving the project end to end — from product strategy to user acquisition and retention.
I acted as the bridge between Product Design, UX Research, Marketing, Growth, and Sales, integrating technology, brand, and user experience into a high-impact, high-efficiency solution.
The result was a platform that transforms the relationship between doctors, patients, and clinical documentation, using Artificial Intelligence to give time and focus back to human care.
As Co-founder, CMO, and Head of Design, I led Doctorflow from concept to its current stage, driving the project end to end — from product strategy to user acquisition and retention.
I acted as the bridge between Product Design, UX Research, Marketing, Growth, and Sales, integrating technology, brand, and user experience into a high-impact, high-efficiency solution.
The result was a platform that transforms the relationship between doctors, patients, and clinical documentation, using Artificial Intelligence to give time and focus back to human care.
PERIOD
2024 - 2026
ROLES
Co-founder | CMO | Head of Design | UX Research | Strategy & Growth
LOCATION
Brazil





Product Design
Marketing
Challenge
Doctors face an intense routine of typing and documentation, which reduces efficiency and compromises the patient experience. This process can take up to 50% of a consultation, directly impacting the quality of care and clinical records.
Our challenge was to create a product for the Brazilian medical market that automated this process using Artificial Intelligence, while maintaining accuracy, security, and a seamless experience across iOS, Android, and Web.
UX Research & Discovery
Prototype & MVP
Iteration & Customer-Led Growth
Core Features
Product Design
Marketing
Challenge
Doctors face an intense routine of typing and documentation, which reduces efficiency and compromises the patient experience. This process can take up to 50% of a consultation, directly impacting the quality of care and clinical records.
Our challenge was to create a product for the Brazilian medical market that automated this process using Artificial Intelligence, while maintaining accuracy, security, and a seamless experience across iOS, Android, and Web.
UX Research & Discovery
Prototype & MVP
Iteration & Customer-Led Growth
Core Features
Product Design
Marketing
Challenge
Doctors face an intense routine of typing and documentation, which reduces efficiency and compromises the patient experience. This process can take up to 50% of a consultation, directly impacting the quality of care and clinical records.
Our challenge was to create a product for the Brazilian medical market that automated this process using Artificial Intelligence, while maintaining accuracy, security, and a seamless experience across iOS, Android, and Web.
UX Research & Discovery
Prototype & MVP
Iteration & Customer-Led Growth
Core Features
Product Design
Marketing
Challenge
Doctors face an intense routine of typing and documentation, which reduces efficiency and compromises the patient experience. This process can take up to 50% of a consultation, directly impacting the quality of care and clinical records.
Our challenge was to create a product for the Brazilian medical market that automated this process using Artificial Intelligence, while maintaining accuracy, security, and a seamless experience across iOS, Android, and Web.
UX Research & Discovery
Prototype & MVP
Iteration & Customer-Led Growth
Core Features
Product Design
Marketing
Challenge
Doctors face an intense routine of typing and documentation, which reduces efficiency and compromises the patient experience. This process can take up to 50% of a consultation, directly impacting the quality of care and clinical records.
Our challenge was to create a product for the Brazilian medical market that automated this process using Artificial Intelligence, while maintaining accuracy, security, and a seamless experience across iOS, Android, and Web.
UX Research & Discovery
Prototype & MVP
Iteration & Customer-Led Growth
Core Features